Morning Light, A Fresh Start
There’s something uniquely serene about the first moments of the day — the soft glow of sunlight creeping through the window, the gentle hum of a kettle, and the quiet ritual of starting your morning right. For many, that ritual begins in the bathroom, standing before the mirror, toothbrush in hand. But what if that daily routine could be more than just a habit? What if it became a moment of care, of confidence, and of clarity?

That’s where Benoît comes in — not just as a toothbrush, but as the quiet promise of a better start. For over two decades, we’ve been redefining what it means to take care of your smile. So, are you ready to begin again?
23 Years of Craftsmanship: A Legacy of Innovation
Back in 2001, when electric toothbrushes were still a niche luxury, Benoît set out to change the game. We believed that oral care should be both effective and enjoyable — a philosophy that has guided every innovation since. From the launch of our first sonic toothbrush to the integration of smart brushing technology, each milestone has been driven by one question: How can we make your smile healthier, one brush at a time?

Today, after 23 years of research, refinement, and real-world feedback, Benoît stands as a symbol of trust in the world of premium oral care — trusted by dentists and loved by users around the globe.
Why Your Bathroom Deserves a Benoît
It’s not just about brushing teeth — it’s about brushing them the right way. Compared to traditional manual brushes, Benoît delivers up to 40% more plaque removal with less effort. Its sonic technology ensures a deep, yet gentle clean, reaching areas you might miss with a regular brush.

Equipped with smart sensors, Benoît gently reminds you when you're brushing too hard, and its built-in 2-minute timer ensures you never rush your routine again. With up to 30 days of battery life and a sleek, waterproof design, this is more than just a toothbrush — it’s a lifestyle upgrade. Whether you're rushing out the door or winding down after a long day, Benoît makes every moment count.
The Dentist’s Perspective: Choosing the Right Brush
As a dentist, I’ve seen firsthand how the right tools can transform oral health. Many patients underestimate the impact of their brushing habits — until they make the switch to a high-quality electric toothbrush like Benoît.

Studies show that electric brushes significantly reduce gingivitis and plaque buildup over time. Benoît, in particular, stands out for its clinically tested performance and user-friendly features. In fact, over 90% of dentists recommend Benoît to patients looking for long-term oral wellness — and the results speak for themselves.
From the First Breath to the First Smile
Since I started using Benoît, my mornings have felt different. There’s a freshness that lingers long after I leave the bathroom — a clean, confident feeling that sets the tone for the rest of the day. My breath feels lighter, my gums no longer bleed, and I’ve noticed a visible difference in the brightness of my smile.

It’s not just about aesthetics — it’s about feeling good in your own skin. And sometimes, that transformation begins with the smallest change: the toothbrush you choose.
Thoughtfully Designed, Built for Life
At Benoît, we believe that great design should serve a purpose. That’s why every detail of our toothbrush is engineered with your daily life in mind. The contoured brush head glides easily into hard-to-reach corners, while the 40,000 vibrations per minute deliver a deep clean without irritation.

Whether you're traveling across time zones or brushing in a sleepy haze at 6 a.m., the IPX8 waterproof rating and 30-day battery life ensure you’re always ready to go. It’s these little touches that make Benoît more than a product — it’s a seamless part of your everyday life.
Brushing as a Form of Self-Care
We often overlook the small rituals that shape our well-being. But those quiet moments — the first sip of coffee, the sound of birds outside the window, the gentle sweep of a toothbrush — they matter. Brushing with Benoît isn’t just about dental hygiene; it’s a moment to pause, to breathe, and to reconnect with yourself.

In a world that’s always moving, Benoît invites you to slow down — just for two minutes. Because caring for your smile is also a way of caring for yourself.
Your Benoît Moment Awaits
Every great journey begins with a single step — or in this case, a single brush stroke. Whether you’ve been using the same manual brush for years or you’re simply ready for a change, now is the perfect time to experience the Benoît difference.

Because a better start doesn’t require a grand gesture — just the right tool. So go ahead, take that first step. Let Benoît be the beginning of something brighter, cleaner, and more confident. After all, it’s not just a toothbrush. It’s your new beginning.
